Co-founder & CEO
Ohad is a global leader in the field of Serious Games with over eight years of experience. He founded IBM's Crowd Computing program, has 11 US patent-pending technologies and published over 10 papers at reputed academic venues. Ohad served as a Lieutenant at an elite intelligence unit in the Israel Defense Forces where he received several awards for special contributions throughout his service.
Co-founder & COO
A serial entrepreneur from the Silicon Valley and a Stanford alumn, Amit brings to the team years of experience in targeted content and user insights. Fashioholic manages to constantly maximize its users’ experience by learning their fashion taste and behavior and adapting the games’ content accordingly. In addition, these user findings provide invaluable information for marketers in the fashion and e-commerce industries.
Anna lives and breathes acquisition, conversion and retention in today’s constantly evolving digital world. Anna's mastery of the trade is integral to Fashioholic’s ability to utilize Serious Games to the fullest. With creative thinking, she has proven records of successfully bringing consumers to a product, keeping them engaged and having them come back for more. She honed her skills through years of experience at publicly-traded 888.com, one of the largest online gaming sites in the world.
Director of Business Development
Gingie puts the fashion in fashion Serious Games. She
assures that Fashioholic’s Serious Games are fashionably trendy, intriguing
and novel. Gingie has contributed couture and styling work for media and
boutiques nationally and internationally, including MTV, VH1, Lifetime TV,
Patricia Fields, The Whitney Biennial and many more. She has trained with
iconic and ready-to-wear designers including Christian LaCroix and Tracy
Reese and has fashion degrees from Parsons and The Fashion Institute of
Miriam spent her career building global fashion retailers, from TJX to NET-A-PORTER to eBay. Miriam broke barriers as the first woman on the Executive Board as Managing Director of Peek & Cloppenburg, a €2B Central European department store. Prior to P&C, Miriam drove innovation as eBay VP Global Head of Fashion. Before that, she launched Koodos, the first UK discount designer site, sold in 2009. She also consulted such entrepreneurial ventures as NET-A-PORTER. Earlier, Miriam spent two decades with TJX.
As the VP of Marketing and Analytics for Gilt, Welington oversees all member communications and retention programs as well as Gilt’s customer analytics and marketing policies. He has spearheaded various initiatives including the implementation of ongoing activation, reactivation, and loyalty programs and the optimization of Gilt’s marketing. Prior to joining Gilt, Welington was a VP of Marketing at Lord & Taylor, overseeing its customer acquisition and retention programs both in-store and online. Before that, he was a Director of Marketing at Toys “R”Us.